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Marketing Strategy
& Planning
for your business.

Be seen & heard by your ideal audience with a marketing game plan from Keetrax.

marketing strategy

When it comes to marketing your business, it’s not enough to just show up.

Your content needs to call out to your ideal customer, stop them in their tracks and motivate them to find out more about what you do and how you do it – this is the first step towards them becoming your next customers.

And you can’t make that type of an impact unless you have a strategic marketing plan in place.

A marketing strategy & plan
for your business.

The key to successfully marketing your business is a strategic plan which clearly sets out your goals, objectives, priorities and opportunities.

With a marketing strategy and plan in place you will be able to:

  • Position your brand, products and services so that your target market sees your business as uniquely different from the competition.
  •   Set specific, measurable goals and time frames for your marketing activities.
  •   Map out a strategy to reach your target audience, including the messages, channels and tools you will use.

How we can help you be more strategic

We work with you to design an overall marketing strategy that pulls together all your channels, reviews what you are currently maintaining, dives into your goals and assesses opportunities for your business – from the low hanging fruit to expanding your brand awareness and reaching new customers.

Once we have a strategy for retaining your existing customers and finding you new ones, we’ll create your marketing game plan – your marketing calendar.  A marketing calendar turns your marketing strategy into an actionable plan that you and your team can use to stay on track and always know what’s coming up in your business.

Keeping us accountable for your results.

It’s important to track the success of your marketing strategy and plan (KPI’s)  to ensure we’re on track and delivering value to your company.

We use tools such as Google Analytics, Google Ads, Bing Ads (if any), and Facebook Ads to create an overall picture of how your company is unfolding throughout the year.

This is implemented in the reporting dashboard and included in the bi-monthly check-up.

We’ve partnered with these brands to boost their marketing


What Is A Marketing Plan?

This is a bigger than Ben Hur question. Essentially it is an overall plan that helps you strategise the year and how you leverage seasons, sales periods and your audiences.

What Are KPIs?

Key Performance Indicators (KPI’s) are a way of measuring how well your business is tracking towards achieving it’s goals and objectives.

Let’s chat.

Whether you’re just starting out, or have been in business for longer, if you don’t have a Marketing Strategy & Plan in place, it’s time to get one. 

Keetrax is the agency that can help you show up, make and impact and convert more followers into customers.

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