Hamper Emporium
Hamper Emporium is in the business of delivering joy. This 100% Australian-owned family business has a hamper for everyone on your list, from foodies to luxury lovers, new parents to bosses. Every special occasion is covered, with each basket lovingly created by their founder, packed with care and shipping out fast.
And now, thanks to strategic Conversion Rate Optimisation (CRO) techniques, finding that perfect gift is even easier. With detailed shipping information, a handy mega menu and a super smooth mobile experience, Hamper Emporium delivers joy from the first click to the final delivery.
Adding a search box to the header on mobile results in significantly more conversions (+9.43%).
Putting emphasis on shipping times and improving above the fold information on the PDP increases conversions (+4.12%).
- Remove Free Delivery banner, because the message is repeated next to Add To Cart.
- Show breadcrumbs to give visitors a sense of location.
- Redesigned buy box with emphasis on shipping and delivery times.
- Use additional above-the-fold space to highlight hamper description.
Changing the drop down menu to a ‘mega menu’ style on desktop results in significantly more conversions (+20.52%).
